First Food-Design by Neubau, Berlin
Artist & Architect Manu Kumar together with Stefan Gandl of Neubau Berlin developed the completely new frozen popsicle called, “Nuna”.
After 3 years of development it is now time to give the first visual insight to the revolutionary design of Nuna. With Nuna, Neubau implemented for the first time a food-design that goes beyond the formal visual plane. “Four years ago we first came up with the idea of Nuna. From the beginning we wanted to make something entirely new to revolutionize the purely marketing-driven products currently flooding the ice cream market”, said Manu Kumar, now the CEO of Nuna World Ltd.
To meet this proposal Stefan and Manu have organized and structured over a long period of time an international team of specialists to meet the requirements of producing such an influential product. Heiko Antoniewicz, a Master Chef and a worldwide operating food developer, who aside to his many excellent published books, his special knowledge and skills generating constant talk about him in the public eye, is one of Nuna’s proud specialists behind the project. Heiko Antoniewicz skills combined with Neubau design for Nuna will not only give a visual aesthetic, but is a guarantee that it will also have the taste buds of the consumer yearning for more.
The product design of Nuna was registered in 2010 nationally and internationally as an independent 3-D brand.
Neubau Berlin is responsible for the overall product appearance, corporate image, logo and corporate typeface.
NEWS: Nuna goes MART!
Original Nuna popsicles will be exhbited within the FOOD PROJECT (The shape of taste) exhibition at the Museum of Modern and Contemporary Art Rovereto & Trentino (MART) from 9th Ferbuary — 2nd June 2013. It is the first time that the original Nuna models are presented to the public.Visit the museum here: MART
2011, Corporate Design, Publications, Typography